Lai, HsiangchuPersonal data of - Graduate Institute of Global Business and Strategy, NTNU

Faculty

:::

Name	Lai, Hsiangchu
Office phone number	02-77343314
E-mail	hclai@ntnu.edu.tw

Category	Adjunct
Job title	Professor

Note: The following information may show the name of the Web page owner only.

Journal papers
1. Yinping Yang, Hsiangchu Lai, Guest Editor’s Introduction: Auctions and Negotiation in Electronic Procurement, Electronic Commerce Research and Applications, Volume 12, Issue 3, May–June 2013, Pages 137–138. (SSCI, JCR Impact factor: 2010-1.946; 2011-1.472)。
2. Chao-Min Chiu, Meng-Hsiang Hsu, Hsiangchu Lai, Chun-Ming Chang, “Re-examining the Influence of Trust on Online Repeat Purchase Intention: The Moderating Role of Habit and its Antecedents,” Decision Support Systems, Vol. 53, Issue 4, November 2012, pp. 835–845. (SCIE/SCI, JCR Impact factor: 2010-2.135; 2011-1.687).。
3. Nelson Granados, Robert J. Kauffman, Hsiangchu Lai and Huang-chi Lin, “À La Carte Pricing and Price Elasticity of Demand in Air Travel,” Decision Support Systems, Vol. 53, No. 2, May 2012, pp. 381-394. (SCIE/SCI, JCR Impact factor: 2010-2.135; 2011-1.687).。
4. Hsiangchu Lai, Huang-chi Lin, Her-Sen Doong, Chen-Yuan Yang , “The Effect of Price Dispersion and Price Volatility in an e-Market on Consumers’ Intentions to Join Group Buying,” 資訊管理學報，第十九卷，第一期，民國一○一年，第1-26頁。(TSSCI)。
5. 賴香菊、黃三益、梁定澎、洪新原、吳祥麟，”臺灣資訊管理學術單位在學術期刊上的發表狀況之研究”，人文與社會簡訊，12卷2期，2011年3月，第58-68頁。。
6. Nelson Granados, Robert J. Kauffman, Hsiangchu Lai and Huang-chi Lin, 2011, "Decommoditization, Resonance Marketing and IT: An Empirical Study of Air Travel Services Amidst Channel Conflict," Journal of Management Information Systems Vol. 28, Issue 2, Fall 2011, pp. 39-74. (SSCI, JCR Impact factor: 2010-2.662; 2011-1.423)。
7. 賴香菊、黃三益、梁定澎、洪新原、吳祥麟，“台灣資訊管理學術單位學術期刊論文發表狀”，資訊管理學報，第十八卷，第三期，民國一○○年，第175-196頁。(TSSCI)。
8. Hsiangchu Lai, Wan-Jung Lin, and Gregory E. Kersten, “The Importance of Language Familiarity in Global Business E-Negotiation,” Electronic Commerce Research and Applications, Vol. 9, Issue 6, November-December 2010, pp. 537-548. (SSCI, JCR Impact factor: 2010-1.946; 2011-1.472)。
9. Robert J. Kauffman, Hsiangchu Lai, and Chao-Tsung Ho, “Incentive mechanisms, fairness and participation in online group-buying auctions,” Electronic Commerce Research and Applications, Vol. 9, Issue 3, May–June 2010, pp. 249-262. (SSCI, JCR Impact factor: 2010-1.946; 2011-1.472)。
10. Robert J. Kauffman, Hsiangchu Lai, and Huang-Chi Lin, “Consumer Adoption of Group-buying Auctions: An Experimental Study,” Information Technology and Management, Vol. 11, Issue 4, 2010, pp. 191-211. (SSCI, JCR Impact factor: 2010-0.727; 2011-0.138)。
11. 林宛蓉、賴香菊、邱國展，“表情符號對線上採購談判和諧關係建立之影響”，資訊管理學報，第十七卷第四期，民國九十九年十月，第171-196頁。(TSSCI)。
12. 林宛蓉、賴香菊、林君憶，“文化差異對線上文字談判之影響結合質量研究方法”，資管評論，第十五期，民國九十八年九月，第107-137頁。。
13. Her-Sen Doong, Hsiangchu Lai*, “Exploring Usage Continuance of e-Negotiation Systems: Expectation and Disconfirmation Approach,” Group Decision and Negotiation, Vol. 17, No. 2, March 2008, pp. 111-126. (SSCI, JCR Impact factor: 2010-1.048; 2011-1.017)。
14. Gregory E. Kersten and Hsiangchu Lai, “Negotiation Support and E-negotiation Systems: An Overview,” Group Decision and Negotiation, Vol. 16, No. 6, November 2007, pp. 553-586. (SSCI, JCR Impact factor: 2010-1.048; 2011-1.017)。
15. Gregory E. Kersten and Hsiangchu Lai, “Satisfiability and Completeness of Protocols for Electronic Negotiations,” European Journal of Operational Research, Vol. 180, Issue 2, July 2007, pp. 922-937. (SSCI/SCI, JCR Impact factor: 2010-2.159; 2011-1.815)。
16. Hsiangchu Lai, Her-Sen Doong, Chi-Chung Kao and Gregory E. Kersten, “Negotiators' Communication, Perception of Their Counterparts, and Performance in Dyadic E-negotiations,” Group Decision and Negotiation, Vol. 15, No. 2, September 2006, pp. 429-447. (SSCI, JCR Impact factor: 2010-1.048; 2011-1.017)。
17. 董和昇、賴香菊、梁定澎，“談判支援代理人之設計與實作”，中華民國資訊學會通訊 (Communications of IICM)，第九卷第二期，民國九十五年六月，第79-90頁。。
18. Chih-Ping Wei, Hsiangchu Lai, “Web-enabled business and customer value,” Electronic Commerce Research and Applications Vol. 5, No. 4, 2006, pp. 259–260. (SSCI, JCR Impact factor: 2010-1.946; 2011-1.472)。
19. Tzyy-Ching Yang and Hsiangchu Lai, “Comparison of Product Bundling Strategies on Different Online Shopping Behaviors,” Electronic Commerce Research and Applications, Vol. 5, Issue. 4, 2006, pp. 295-304. (SSCI, JCR Impact factor: 2010-1.946; 2011-1.472)。
20. Eldon Y. Li and Hsiangchu Lai, “Collaborative work and Knowledge Management in Electronic Business,” Decision Support Systems, Vol. 39, No. 4, June 2005, pp. 545-547. (SCIE/SCI, JCR Impact factor: 2010-2.135; 2011-1.687)。
21. Hsiangchu Lai, and Tsai-hsin Chu, "Knowledge Management: A Review of Industrial Cases," Journal of Computer Information Systems, Vol.XXXXII, No.5, 2002, pp.26-39. (SCI, JCR Impact factor: 2010-0.822; 2011-0.822)。
22. 賴香菊、黃三益、梁定澎、孫培真，“台灣資訊管理學術單位在學術期刊上的發表狀況之研究”，資訊管理學報，第九卷第一期，民國九十一年七月，第217-239頁。 (TSSCI)。
23. Hsiangchu Lai and Tzyy-Ching Yang, "A System Architecture for Intelligent Browsing on the Web," Decision Support Systems, Vol. 28, No. 3, May 2000, pp. 219-239. (SCIE/SCI, JCR 2010 Impact factor: 2.135)。
24. Hsiangchu Lai, "An Object-Oriented Architecture for Intelligent Virtual Receptionist," International Journal of Electronic Commerce, Spring 2000, Vol. 4, No. 3, PP. 69-86. (SSCI/SCI, JCR Impact factor: 2010-0.85; 2011-1.55)。
25. 孫思源、賴香菊、董和昇,“以廣告觀點分析企業網頁內容之研究,” 中華管理評論, 第二卷第七期，一九九九年，第61-68頁。。
26. 賴香菊、蘇芳霈，〝策略資訊系統應用分析〞，中山管理評論，第七卷第二期，一九九九年夏季號，第383-412頁。（TSSCI）。
27. 賴香菊、楊子青，〝網路廣告版面配置、動態性及出現頻率對廣告效果影響之研究〞，資管評論，第八期，一九九八年十二月，第109-137頁。。
28. Clyde W. Holsapple, Hsiangchu Lai and Andrew B. Whinston, "A Formal Basis for Negotiation Support System Research," Group Decision and Negotiation, Vol. 7, No. 3, May 1998, pp. 203-227. (SSCI, JCR Impact factor: 2010-1.048; 2011-1.017)。
29. 賴香菊，〝全球資訊網上智慧型售後服務系統參考架構之研究〞，大葉學報，第六卷第一期，民國八十六年十二月，第15-26頁。。
30. 吳仁和、賴香菊、林信惠，〝產學合作模式於資訊系統開發之個案研究〞，中山管理評論，第五卷第三期，一九九七年九月，第677-694頁。（TSSCI）。
31. Clyde W. Holsapple, Hsiangchu Lai and Andrew B. Whinston, "Implications of Negotiation Theory for Research and Development of Negotiation Support Systems," Group Decision and Negotiation, Vol. 6, No. 3, May 1997, pp. 255-274.(SSCI, JCR Impact factor: 2010-1.048; 2011-1.017)。
32. Clyde W. Holsapple, Hsiangchu Lai and Andrew B. Whinston, "Analysis of Negotiation Support System Research," Journal of Computer Information Systems, Vol. XXXV, No. 3, (Spring 1995), pp. 2-11. (SCI, JCR Impact factor: 2010-0.822; 2011-0.822)。
33. Ting-Peng Liang, Hsiangchu Lai Nian-Shing Chen, Hungshiung Wei, and Meng Chang Chen, "When Client/Server Isn't Enough: Coordinating Multiple Distributed Tasks," IEEE Computers, (May 1994). (SCI)。
34. Clyde W. Holsapple, Hsiangchu Lai and Andrew B. Whinston, "Negotiation Support Systems: Roots, Progress, and Needs," Journal of Information Systems, (1991) 1, pp. 233-247.。
Conference papers
1. Wan-Jung Lin, Hsiangchu Lai, Gregory E. Kersten, “Concession Triggering Factors Exploration: What Are They and What Is Their Relative Influence?” Proceedings of The 14th International Conference on Electronic Commerce (ICEC 2012), August 6-8, 2012, Singapore.。
2. Wan-Jung Lin, Hsiangchu Lai, “The Impact of Gender Difference on Strategic Response in Online Negotiation” Proceedings of The Group Decision and Negotiation 2012 (GDN 2012), May 20-24, 2012, Recife, Brazil.。
3. Nelson Granados, Robert J. Kauffman, Hsiangchu Lai, Huang-Chi Lin “The Value To Consumers Of It-Supported À La Carte Pricing: An Empirical Test Of The Strategic Decommoditization Hypothesis,” Proceedings of The 44th Hawaii International Conference on System Sciences (HICSS 44), January 4-7, 2011, Kauai, Hawaii. (EI)。
4. Wan Jung Lin, Chia‐Hua Hu, Hsiangchu Lai, “The Impact of Gender Difference on Response Strategy in e‐Negotiation,” Web 2009 – The Eighth Workshop on e-Business, Phoenix, Arizona, December 15, 2009.。
5. Hsiangchu Lai, Wan-Jung Lin and Gregory Kersten, “Effects of Language Familiarity on e-Negotiation: Use of Native vs. Nonnative Language,” Proceedings of The Forty-two Hawaii International Conference on System Sciences (HICSS 42), January 5-8, 2009, Big Island, Hawaii.。
6. Robert J. Kauffman, Hsiangchu Lai, Huang-Chi Lin and Yu-sang Chang, “Do Textual Comments and Existing Orders Affect Consumer Participation in Online Group-Buying?” Proceedings of The 42th Hawaii International Conference on System Sciences (HICSS 42), January 5-8, 2009, Big Island, Hawaii. (EI)。
7. Hsiangchu Lai, Huang-Chi Lin, and Yu-chu Wu, “Impact of Feedback Immediacy on e-Negotiation: Synchronous vs Asynchronous Modes,” Group Decision and Negotiation 2008, June 17-20, 2008, Coimbra, Portugal.。
8. Hsiangchu Lai, Jun-Yi Lin, and Wan-Jung Lin, “What Happened to Cross-Cultural Dyadic E-negotiation?” Proceedings of The 41th Hawaii International Conference on System Sciences (HICSS 41), January 7-10, 2008, Big Island, Hawaii. (EI)。
9. Hsiangchu Lai, Huang-Chi Lin, and Hung-Ta Chou, “The Effect of Supporting Text-based Synchronous e-Negotiation with Emoticons,” Group Decision and Negotiation 2007, May 14-17, 2007, Mt. Tremblant, Canada.。
10. Hsiangchu Lai, Huang-Chi Lin, and Wan-Jung Lin, “NeGoGo: ANeGo and SynNeG,” Group Decision and Negotiation 2007, May 14-17, 2007, Mt. Tremblant, Canada.。
11. Hsiangchu Lai, Wan-Jung Lin, and Huang-Chi Lin, “Challenges to Online e-Negotiation Experiments in the Internet Age,” Group Decision and Negotiation 2007, May 14-17, 2007, Mt. Tremblant, Canada.。
12. Her-Sen Doong, Hsiangchu Lai, and Ming-Wei Shu, “The Effect of Pricing Strategies of Group-Buying and Market Competition on Consumers’ Join Intentions,” The Proceedings of the 14th International Conference on Comparative Management, December 9 &10, 2005, Kaohsiung, Taiwan.。
13. Hsiangchu Lai, Her-Sen Doong, and Huang-Chi Lin, “The Effect of Time Pressure on e-Negotiation,” Group Decision and Negotiation 2006, June 24-28, 2006, Karlsruhe, Germany.。
14. Her-Sen Doong, Hsiangchu Lai, and Wan-Jung Lin, “Examining the Effect of Media Richness on Negotiation Process from the Strategy and Communication Perspectives,” Group Decision and Negotiation 2006, June 24-28, 2006, Karlsruhe, Germany.。
15. Hsiangchu Lai, Her-Sen Doong, Chen-Yuan Yang, “The Effect of Price Dispersion in e-Market on Consumers’ Intentions to Join Group-Buying,” Proceedings of The Thirty-nine Hawaii International Conference on System Sciences (HICSS 39), January 4 -7, 2006, Kauai, Hawaii. (EI)。
16. Hsiangchu Lai, Her-Sen Doong, Chi-Chung Kao, and Gregory E. Kersten, “Understanding the Behavior and Perception of Negotiators From Their Strategies,” Proceedings of The Thirty-nine Hawaii International Conference on System Sciences (HICSS 39), January 4 -7, 2006, Kauai, Hawaii. (EI)。
17. Hsiangchu Lai, and Her-Sen Doong, “Synchronous vs. Asynchronous Communications in E-negotiation,” Group Decision and Negotiation 2005, July 10-13, 2005, Vienna, Austria.。
18. Hsiangchu Lai, Gregory E. Kersten, and Her-Sen Doong, “Decision Support Tools in E-negotiations: A Comparative Analysis,” Group Decision and Negotiation 2005, July 10-13, 2005, Vienna, Austria.。
19. Hsiangchu Lai, and Ya-Ting Zhuang, “Comparing the Performance of Group-Buying Models With Different Incentive Mechanisms,” Web 2004 – The Third Workshop on e-Business, Washington D. C., December 11, 2004.。
20. Hsiangchu Lai, and Tzyy-Ching Yang, “The Performance Comparison among Product-Bundling Strategies Based on Different Online Behavior Data,” The Eighth Pacific-Asia Conference on Information Systems, July 7-11, 2004, Shanghai, China.。
21. Hsiangchu Lai, and Liang Cheng Chang, “The Possible Effects of Communication Support Tools in E-Negotiation,” 2004 CORS/INFORMS Joint International meeting, May 16-19, 2004, Banff, Canada.。
22. Hsiangchu Lai, and Chun-Hsien Chen, “A Study of Performance of Online Group-Buying Models,” 2004 CORS/INFORMS Joint International meeting, May 16-19, 2004, Banff, Canada.。
23. Hsiangchu Lai, and Michael Tsai-Yang Lan, “The Effect of Product Price and Complexity on Online-Purchasing Decisions,” Proceedings of the Second Workshop on e-Business, Web 2003, December 13-14, 2003, Seattle, USA.。
24. Hsiangchu Lai, "Collective Bargaining Models on the Internet," SSGRR 2002S, International Conference on Advances in Infrastructure for e-Business, e-Education, e-Science, e-Medicine on the Internet, L’Aquila, Italy, July 29-August 4, 2002.。
25. Hsiangchu Lai, and Tzyy-Ching Yang, "Applying Shopping Cart Data to Web Customers Clustering," Proceedings of The 30th Annual Meeting of Western Decision Sciences Institute, April 3-7, 2001, Vancouver, Canada.。
26. Hsiangchu Lai, and Tsai-hsin Chu, "Knowledge Management: A Review of Theoretical Frameworks and Industrial Cases," Proceedings of The Thirty-third Hawaii International Conference on System Sciences (HICSS-33), Maui, Hawaii. (EI)。
27. Hsiangchu Lai, and Tzyy-Ching Yang, "A Group-based Inference Approach to Customized Marketing on the Web – Integrating Clustering and Association Rules Techniques," Proceedings of The Thirty-third Hawaii International Conference on System Sciences (HICSS-33), Maui, Hawaii.。
28. Hsiangchu Lai, "Challenging Negotiations to an Electronic Shopping Broker of Virtual Consumer Coalition on the Internet," Proceedings of 5th International Conference of the Decision Sciences Institute, pp. 654-656, Athens, Greece, July 4-7, 1999.。
29. Hsiangchu Lai, and Tzyy-Ching Yang, "An Architecture of Interactive Web Advertising System," Proceedings of 5th International Conference of the Decision Sciences Institute, pp. 346-348, Athens, Greece, July 4-7, 1999。
30. Hsiangchu Lai, "OO Architecture for Intelligent Browsing on the Web," INFOFEST-98, The Fifth Festival of Achievements in Information Technology, Budva, Montenegro, Yugoslavia, Sept. 27 - October 3, 1998.。
31. Hsiangchu Lai, and Tzyy-Ching George Yang, "A System Architecture of Intelligent-Guided Browsing on the Web," Proceedings of The Thirty-First Hawaii International Conference on System Sciences (HICSS-31), Vol. IV, pp. 423-432, January 6-9, 1998, Big Island, Hawaii. (EI)。
32. Hsiangchu Lai, and Tzyy-Ching George Yang, "Issues of Applying Conventional Development methodologies to World Wide Web Environment," Proceedings of The Eighth International Conference on Comparative Management, pp. 92-100, Kaohsiung, Taiwan, May 25-27, 1997.。
33. Hsiangchu Lai, "Computer Assistance in Achieving TQM in IT-Intensive Reengineerng," TIMS XXXII Meeting, Anchorage Alaska, June 12-15, 1994.。
34. Hsiangchu Lai, and Horng-Shyung Wey, "The Application of Negotiation Support System to Software Project Management," ORSA/TIMS 36th Joint National Meeting, Phoenix, AZ, October 31-November 3, 1993.。
35. Hsiangchu Lai, "Negotiation Support: A Theoretical Basis and Implications," NATO ASI Conference - Recent Developments in Decision Support Systems, Il Ciocco, Italy, June 16-28, 1991.。
36. Hsiangchu Lai, “A Theoretical Basis for Negotiation Support Systems,” First ISDSS- Conference, Austin, TX, September 11-14, 1990.。
37. 賴香菊(0000/00/00-0000/00/00)。從eBay成功模式看「酷必得」。第五屆台灣企業個案研討會論文集，高雄，高雄第一科技大學。
38. 賴香菊(0000/00/00-0000/00/00)。跨國公司產品的網路佈建與行銷。1997全球華商專業經理人研討會(1997 Chinese Professional Management Conference)論文集，台北國際會議中心。
39. 賴香菊(0000/00/00-0000/00/00)。網路廣告版面配置、動態性及出現頻率對廣告效果影響之研究。第九屆國際資訊管理研討會論文，內壢，元智大學。
40. 賴香菊(0000/00/00-0000/00/00)。以全球資訊網環境建立虛擬教室之研究。第七屆國際資訊管理研討會論文集，中壢，中原大學。
41. 賴香菊(0000/00/00-0000/00/00)。資訊高速公路為行銷組合帶來之機會。第六屆資訊管理研討會論文集，台北，國際會議中心。
42. 賴香菊(0000/00/00-0000/00/00)。知更書店電腦化個案。第二屆台灣本土企業個案發表暨研討會。
43. 賴香菊(0000/00/00-0000/00/00)。業界派員參與科技專案合作研究之探討。1992 年產業科技研究發展管理研討會，台北。
44. 賴香菊(0000/00/00-0000/00/00)。經濟部科技專案研究成果管理與推廣之實證研究。1991中華民國科技管理研討會論文集，新竹，交通大學。
45. 賴香菊(0000/00/00-0000/00/00)。數位出版新經濟模式─水晶音樂的音樂虛擬社群。第五屆企業經營管理個案研討會論文集，台南，成功大學。
46. 賴香菊(0000/00/00-0000/00/00)。資訊高速公路在企業經營顧客服務上之應用研究。第六屆國際資訊管理學術研討會論文集，台北，國際會議中心。
47. 賴香菊(0000/00/00-0000/00/00)。軟體生產管理的談判支援系統架構。第四屆全國資訊管理研討會論文集，台北，銘傳管理學院。
48. 賴香菊(0000/00/00-0000/00/00)。影響Web使用者網物購物意願之因素探討－一個結合EKB與TPB為基礎之理論模式建構。第四屆國際資訊管理研究暨實務研討會，新莊輔仁大學。
49. 賴香菊(0000/00/00-0000/00/00)。線上行銷研究系統之開發。第十二屆國際資訊管理研討會論文集，台北，台灣大學。
50. 賴香菊(0000/00/00-0000/00/00)。認知風險對線上集體購物加入意圖與行為之影響。第17屆國際資訊管理學術研討會，高雄義守大學。
51. 賴香菊(0000/00/00-0000/00/00)。線上搭售商品合購模式對促銷成效之影響。第十五屆國際資訊管理學術研討會，台北福華文教會館。
52. 賴香菊(0000/00/00-0000/00/00)。購物車資料在網頁產品型錄安排決策之應用。第十二屆國際資訊管理研討會論文集，台北，台灣大學。
53. Hsiangchu Lai1, Wan Fat Lee, “Dimensional Analysis Model of Conflict Resolution in Everyday Setting,” Group Decision and Negotiation 2012 (GDN 2012), June 17-21, 2013, Stockholm, Sweden.。
54. 賴香菊(0000/00/00-0000/00/00)。公害賠償談判支援系統架構初探。第三屆全國資訊管理研討會論文集，新竹，交通大學。
55. 賴香菊(0000/00/00-0000/00/00)。網際網路行銷創意與應用。全球網路物流行銷研討暨參展說明會，高雄，國立中山大學國際會議廳。
56. 賴香菊(0000/00/00-0000/00/00)。MP3對傳統唱片經營模式影響之研究。第五屆台灣企業個案研討會論文集，高雄，高雄第一科技大學。
57. 賴香菊(0000/00/00-0000/00/00)。群組軟體之導入過程及效益評估 – 以Lotus Notes為例。第三屆台灣本土企業個案發表暨研討會，高雄，義守大學。
58. 賴香菊(0000/00/00-0000/00/00)。廣告網站選擇考量因素之研究。第十一屆國際資訊管理研討會論文集，高雄，中山大學。
59. 賴香菊(0000/00/00-0000/00/00)。策略性資訊系統個案分析研究。第八屆國際資訊管理研討會論文集，木柵，政治大學。
60. 賴香菊(0000/00/00-0000/00/00)。以廣告觀點分析企業網頁內容之研究。中國工業工程學會八十七年度年會論文集。
61. 賴香菊(0000/00/00-0000/00/00)。虛擬團隊結構、團隊運作與知識分享相關性之研究。第十四屆國際資訊管理學術研討會，嘉義，中正大學。
62. 賴香菊(0000/00/00-0000/00/00)。電子文件交換的策略性應用規劃探討。策略性資訊系統學術研討會論文集，中山大學。
63. 賴香菊(0000/00/00-0000/00/00)。評價機制對線上集體購物之影響。第18屆國際資訊管理學術研討會，台北銘傳大學。
Book Chapters
1. 賴香菊(2014-1)。電子商店的規劃。電子商務理論與實務：華泰文化。
2. 賴香菊(2014-1)。網路行銷。電子商務理論與實務：華泰文化。
3. 賴香菊(2014-1)。電子商務新境界之第七章。分析比較不同團購特性引發之衝動性購物行為：前程出版社。
4. 賴香菊(2014-1)。談判支援系統。決策支援系統：松崗圖書出版。
5. 賴香菊(2014-1)。知更書店－企業電腦化之產學合作模式。台灣本土企業個案集：華泰出版。
6. 賴香菊(2014-1)。以小搏大：賽微科技。哈佛學不到的創業典範：天下文化。
7. Wan Jung Lin, Chia Hua Hu and Hsiangchu Lai, “The Impact of Gender Difference on Response Strategy in e-Negotiation.” in R. Sharman, T. S. Raghu, and H. R. Rao, eds., Exploring the Grand Challenges for Next Generation E-Business (Series of Lecture Notes in Business Information Processing, Vol. 52), Berlin Heidelberg: Springer. 2011: Vol. 52, pp 192-205. (EI)。
8. Gregory E. Kersten, and Hsiangchu Lai, “Electronic Negotiations: Foundations, Systems, and Processes.” in D. Marc Kilgour and Colin Eden, eds., Handbook of Group Decision and Negotiation, Advances in Group Decision and Negotiation, Volume 4, (Springer. Berlin, 2010) pp. 361-392.。
9. Her-Sen Doong, Robert J. Kauffman, Hsiangchu Lai, Ya-Ting Zhuang, “Empirical Design of Incentive Mechanisms in Group-Buying Auctions: An Experimental Approach.” in R. J. Kauffman and P. P. Tallon, eds., Economics, Information Systems, and Electronic Commerce: Empirical Research. Advances in Management Information Systems, Volume 13 (Armonk, NY: M.E. Sharpe, 2009) 181-225。
10. Gregory E. Kersten, and Hsiangchu Lai (2007). "Negotiation Support and E-negotiation Systems." Handbook on Decision Support Systems. F. Burstein and C. W. Holsapple, Springer. Berlin, pp. 133-172.。
11. Hsiangchu Lai, Yen-Ching OuYang, and Ting-Ping Liang, “The Intellectual Contribution of Professor Andrew B. Whinston to the Field of Information Systems in the Past Two Decades,” in C. Holsapple, V. Jacob, H. R. Rao, A. Chaudhury, and M. Agrawal (ed.), Business Modeling – Multidisciplinary Approaches – Economics, Operational, and Information Systems Perspectives, Kluwer Academic Publishers, 2002, pp. 451-466.。

Graduate Institute of Global Business and Strategy, NTNU

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Graduate Institute of Global Business and Strategy, NTNU